Advertising: Maybelline Halloween Ads

Design of Halloween themed ads for Maybelline at Walgreens

I designed 2 Halloween themed ads for the brands L’Oréal Paris, Maybelline & essie for the account Walgreens featuring influencer, Dutch makeup artist & beauty vlogger NikkieTutorials @nikkietutorials. In these ads Nikkie uses a mix of the products to create her Spider and Pop Art looks step by step. I integrated a QR Code into the 2nd ad, that leads to an eyeliner that you can virtually try on through Modiface to compare your look before & after. To enhance the UX, I made sure the QR Code and accompanying info to follow the steps are intuitive enough for the customers to easily follow through and not miss up on this opportunity. I also tested the QR code with the iPhone Photo app and confirmed with marketing that the respective site is linked correctly at the time it will go live.

for more work please visit the space Advertising

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